A close-up of a handcrafted wooden sign painted with earthy green tones and the words 'Trade Matters' in elegant script.
A close-up of a handcrafted wooden sign painted with earthy green tones and the words 'Trade Matters' in elegant script.

Work

Selected projects showcasing strategy, copy, and design.

An inviting retail display featuring branded materials designed with deep forest green accents and clean, clear messaging.
An inviting retail display featuring branded materials designed with deep forest green accents and clean, clear messaging.
A snapshot of a vibrant social media campaign layout highlighting catchy copywriting with natural textures in the background.
A snapshot of a vibrant social media campaign layout highlighting catchy copywriting with natural textures in the background.
A flat-lay of marketing collateral including brochures, flyers, and business cards unified by earthy green hues and thoughtful typography.
A flat-lay of marketing collateral including brochures, flyers, and business cards unified by earthy green hues and thoughtful typography.

Fresh Campaign

Trade marketing boost for local organic farms.

A vibrant farmers market stall with fresh produce and earthy green banners.
A vibrant farmers market stall with fresh produce and earthy green banners.
Brand Refresh

Revamped a boutique coffee shop’s branding, blending warm tones with clean, inviting copy to attract new customers.

Cozy coffee shop interior with new earthy green logo signage and rustic decor.
Cozy coffee shop interior with new earthy green logo signage and rustic decor.
Strategy Plan

Developed a targeted marketing strategy for a craft brewery, focusing on community events and storytelling.